AdMove - AI Agents for Social Media Advertising

Terms of service

Last updated: 8 May, 2025

Introduction

AdMove AI SRL ("AdMove", "we", "us") operates the website https://admove.ai together with associated wait‑list, newsletters and community channels (collectively, the "Services"). Our registered office is Str. Petőfi Sándor 345, Săldăbagiu de Munte, Bihor 417167, Romania

These Terms & Conditions (the "Terms") apply worldwide to every visitor and user of the Services. By accessing any part of the Services you agree to be bound by these Terms; if you disagree, you must refrain from use.

Definitions

"Account" - a user credential that may be created when AdMove enables login functionality."Agent" - any software, model or automation provided by AdMove that creates, manages or optimises advertising assets or campaigns."Advertiser Data" - all data, creatives, budgets and metrics that you upload or otherwise make available to the Services."Business User" - any person or entity acting for trade, business or professional purposes."Consumer" - a natural person acting outside a trade or profession, as defined in Romanian Government Emergency Ordinance 34/2014."Creative Output" - any text, image, video, report or other material generated by an Agent in response to your prompts."Platform" - the hosted dashboards, APIs, Agents and other software components that AdMove may make available now or in the future."User" and "you" - every Consumer and Business User who accesses the Services.Any other capitalised term has the meaning given elsewhere in these Terms.

Acceptance of terms

You form a binding contract with AdMove when you browse the Website, submit your email to the wait‑list, click a button or checkbox acknowledging these Terms, or otherwise use any Service. If you accept on behalf of a company you confirm that you are authorised to bind that company.

Modification of terms

AdMove may amend these Terms at any time. We will post the revised version with a new "Last updated" date and, at least fifteen days before the change becomes effective, send email notice to registered Accounts and Business Users, unless a shorter period is required by law or the amendment introduces a new feature that does not reduce your rights. Continued use of the Services after the effective date constitutes acceptance of the revised Terms.

 Description of services

On the effective date AdMove offers informational web pages, a wait‑list, newsletters and community features. Future Services may include the Platform, Agents, paid subscriptions, APIs, integrations and support. AdMove is committed to meeting WCAG 2.1 AA standards and will comply with Directive (EU) 2019/882 (European Accessibility Act) by 28 June 2025. "Services" therefore covers present and future offerings unless the context requires otherwise.

Eligibility and accounts

Use of the Services is restricted to persons aged eighteen years or older. No Account is currently required; if AdMove later enables Accounts you must provide accurate information, keep credentials secure and update details promptly. AdMove may refuse registration, suspend or terminate any Account for breach of these Terms.

Fees and payment (DORMANT)

The Services are free during the beta phase. This clause will come into force once paid plans launch and will then govern subscription terms, invoicing, VAT (TVA), automatic renewal and plan changes. Future fees will be exclusive of Romanian VAT (TVA); the reverse‑charge mechanism will apply to eligible EU‑B2B customers.

Intellectual Property

AdMove and its licensors own all intellectual‑property rights in the Platform, Agents, code, models, dashboards, documentation and branding. AdMove grants you a non‑exclusive, revocable, non‑transferable licence to access and use the Services in accordance with these Terms. You must not remove or alter any proprietary notice or attempt to reverse‑engineer or create derivative works from the Platform.

9 . User content and feedback

You retain all rights in Advertiser Data and, to the extent permitted by law, in Creative Output. By providing Advertiser Data or using the Services you grant AdMove a worldwide, royalty‑free licence to host, process, analyse, display and otherwise use that material solely to operate and improve the Services. You may opt‑out of model‑training uses by emailing support@admove.ai. Suggestions and feedback you supply may be used by AdMove without restriction and without obligation to you.

10. Acceptable use

You must use the Services in a lawful and responsible manner. The following activities are strictly prohibited: violating any applicable law or third-party right; uploading or distributing unlawful, discriminatory, infringing, defamatory or harmful content; engaging in ad‑fraud, click‑fraud or deceptive advertising practices; distributing malware or attempting to gain unauthorised access to any system; scraping, crawling, spidering or harvesting data from the Platform; reverse‑engineering, decompiling or disassembling any part of the Platform or Agents; interfering with security, integrity or performance of the Services; or serving users or territories subject to export‑control or sanctions restrictions. AdMove may suspend or terminate access immediately if it believes you are engaged in prohibited conduct. AdMove will publish an annual content‑moderation transparency report and maintain an internal complaint‑handling system in accordance with Regulation (EU) 2022/2065 (Digital Services Act). AdMove will publish an annual content‑moderation transparency report and maintain an internal complaint‑handling system in accordance with Regulation (EU) 2022/2065 (Digital Services Act).

11 . Privacy and data processing

AdMove processes personal data in accordance with its Privacy Policy and its Cookie Policy at https://admove.ai/cookies. Where AdMove acts as processor of Advertiser Data on your behalf, the following terms apply: processing is limited to providing the Services for the duration of your use; AdMove implements appropriate technical and organisational measures to protect personal data; a current list of sub‑processors is available at https://admove.ai/legal/sub‑processors, and AdMove will notify you of any intended changes and allow objection; the Standard Contractual Clauses (SCCs) Module 2 apply to any transfer to a country without an adequacy decision; AdMove will notify you without undue delay and in any event within seventy‑two hours after becoming aware of a personal‑data breach; AdMove will assist you in responding to requests to exercise data‑subject rights; and you may conduct a reasonable audit once per year, subject to confidentiality and cost reimbursement.

12 . AI and beta disclaimer

Creative Output is produced by probabilistic models and may be inaccurate, biased or non‑unique; you are solely responsible for verifying its suitability before use. AdMove gives no guarantee that any campaign or creative will achieve a particular return on ad spend or other commercial result. The Services are experimental, may change, and may be withdrawn at any time; data loss is possible. No service‑level commitments apply during the beta phase. Creative Output does not constitute legal, financial or professional advice.

Service Levels and support

A formal Service Level Commitment covering uptime, support response and service credits will apply when paid plans launch. Until then AdMove offers reasonable community‑based support via email and Slack.

Termination and suspension

You may cease using the Services at any time. AdMove may suspend or terminate access without notice if you breach these Terms or if required by law or necessary to protect the Services. Upon termination the licences granted to you cease and Sections 8 to 16 and 18 to 25 survive.

Warranties and disclaimers

The Services are provided on an "as is" and "as available" basis. To the maximum extent permitted by law AdMove disclaims all warranties, express or implied, including merchantability, fitness for a particular purpose, non‑infringement and uninterrupted or error‑free operation.

Limitation of liability

AdMove’s aggregate liability arising out of or relating to the Services is limited to the greater of one hundred euros or the fees paid by you to AdMove in the twelve months preceding the event giving rise to the claim. AdMove is not liable for indirect, incidental, special, consequential or punitive damages-such as lost profits or data. Nothing in these Terms limits liability for death, personal injury, fraud, gross negligence or any liability that cannot legally be limited.

17 . Indemnification

You will indemnify and hold harmless AdMove and its affiliates from any claim, loss or expense arising out of your violation of these Terms, your Advertiser Data or Creative Output, or your breach of law or third‑party rights.

Governing law and dispute resolution

These Terms are governed by Romanian law. The competent courts of Bucharest have exclusive jurisdiction; however, Business Users may elect to resolve disputes by arbitration under the Court of International Commercial Arbitration attached to the Romanian Chamber of Commerce, seat Bucharest, language English. Mandatory protections afforded to Consumers by the law of their habitual residence remain unaffected. Consumers may also use the EU Online Dispute Resolution platform at https://ec.europa.eu/consumers/odr/. Before litigation or arbitration the parties shall attempt in good faith to resolve any dispute within thirty days after written notice.

Consumer rights

Consumers may withdraw from any distance contract within fourteen days after conclusion by sending a clear statement to support@admove.ai. You may-but are not obliged to-use the model form in Annex A of Government Emergency Ordinance 34/2014. For paid Services, Consumers benefit from the statutory guarantee of conformity for digital content under Directive (EU) 2019/770, as implemented in Romanian law.

Force majeure

Neither party is liable for failure to perform owing to events beyond reasonable control, including natural disaster, war, terrorism, labour dispute, government order, power or Internet failure or cloud‑provider outage.

21 . Assignment

AdMove may assign these Terms in connection with a merger, acquisition or sale of assets. You may not assign or transfer your rights without AdMove’s prior written consent.

Language and interpretation

These Terms are drawn up in English. A Romanian translation will be provided on request; where versions differ, the English version prevails. Headings are for convenience only and do not affect interpretation.

Severability

If any provision of these Terms is held invalid or unenforceable the provision will be enforced to the maximum extent permissible and the remainder will remain in effect.